The Six Secrets to Winning ANY Local Election - And Navigating Elected Office Once You Win!
A step-by -step guide to campaigning and serving in local elected office...
Be a winner -- not a loser
Congratulations to Virginia delegate Karen Greenhalgh, who read Six Secrets and won her first race in Nov. 2021
Order this book today and save thousands of dollars and hours ! Click here to hear Ken's podcast interview "The Joe Mobley Show" Click here to see Ken's lecture on how to work with political parties: Read a review of The Six Secrets in Loudoun Now!
Former Virginia Governor, Attorney General and House of Delegates member Robert “Bob” McDonnell, said: "Ken Reid has extraordinary skills in 'retail politics' winning four times in a competitive purple district. He served with passion in local office and made tough decisions to solve real problems. In this book he imparts his practical knowledge of campaigning for and serving in local government, and his focus on getting results." The Hon. Linda Jane Colbert, who has served three terms on the non–partisan Vienna (VA) Town Council, and is running for Mayor of her town in 2020, said of “The Six Secrets”: “There are a lot of good campaign strategies in this book. It was well laid out and it gave me a lot of good ideas to win my election.
“It’s important to understand local politics and local government work, and this book helps explain it,” she added.
Ben Svendsen, who lost a race for County Clerk in Jefferson County, WVA, in 2016 wrote:
" I ran for office a few years ago, and man I wish I had this book at the time.
Ken Reid explains everything you need to know as you prepare for your first campaign. His treatment of the "Leesburg Strategy Box" is particularly good. You will learn how to craft the right messaging strategy for your campaign, raise money and spend it wisely, and get the vote out in the home stretch of the election. This isn't a dense work of political theory. It's a real practical guide for candidates." Watch this inspiring YouTube video about the book: And below, a presentation on the Six Secrets to Virginia local candidates on July 16 2020